Camden Council has arranged a programme of events across the Borough in the run up to Christmas to promote local independent traders and to promote "shop local" message generally at a number of town centre locations - including West Hampstead.
The "Festive Float" will be by West End Green btwen 11.0 and 1.0 this coming Saturday. Come and join the fun! (Details below)
The Council says: "The Festive Float and Events programme is aimed at promoting the vitality of town centre businesses and visitor economy during these difficult times. It will build on the recent initiatives including: "love your high street" campaign, "pop up" shops, and the "Love Camden" website and guide - creating a real momentum in terms of supporting and marketing the town centres in the borough.
The Winter programme has been organised in partnership with local businesses and the local community. Our town centres will see a mixture of performers including The Queen, Golden Santa on Stilts giving out gifts and information, Steel Pan players offering a festive music in a calypso carol style, mini gospel choir with a festive gospel selection of music and special guest star appearances drawn from local theatres. The Festive Team will also appear in the town centres outlined below, dressed in black sweatshirts with the Camden logo, "Shop local. Win £1000" on the back. They will give out shopping guides, gather marketing data and will be available for local traders to use to hand out promotional vouchers for their stores."
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